Article

Consumer Satisfaction in Marketplace Exchange Plans Improves

Satisfaction with the Health Insurance Marketplace exchange enrollment process among new enrollees has significantly increased from 2014.

Satisfaction with the Health Insurance Marketplace exchange enrollment process among new enrollees has significantly increased from 2014, and health plans obtained through the Marketplace exchange generate levels of member satisfaction equal to or higher than plans not obtained through the Marketplace exchange, according to the JD Power 2015 Health Insurance Marketplace Exchange Shopper and Re-Enrollment Study released today.

The study measures satisfaction with Marketplace health plans obtained for the 2014 plan year by examining 6 attributes: claims processing; communications; cost; coverage and benefits; customer service; and provider selection. The study also measures the enrollment experience of both new Marketplace enrollees and re-enrollees by examining seven attributes (in alphabetical order): amount of time to complete the renewal/enrollment process; clarity of instructions for completing enrollment application; courtesy of the representative; ease of navigating the Marketplace website; ease of renewing/enrolling; ease of understanding benefits and coverage; and variety of information available about health insurance plan choices.

Read the press release at JD Power: http://bit.ly/1HAeQn2

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